Don’t be a snob

I’ve been really focused on getting things ready for a talk I gave to the design students at Central St Martins last night, because it was a whole new presentation that required me to really digest and process a lot of ideas that have been simmering on the backburner for a while. The basic point of the talk, which will surely be revised and expanded and edited and given a few more times, is that when you do research about type design — particularly design for unfamiliar writing systems — you need to be incredibly objective and open to all possibilities and examples and things you can learn from them. Maybe you don’t have enough understanding to know whether or not your sources and examples are reliable, or maybe you’re letting your personal taste be your guide — either way, you probably need to stop and step back and ask yourself if what you’re doing is relevant, appropriate, or effective. There can actually be a lot of useful lessons in things that you might easily dismiss (for plenty of good reasons) as being “bad’.

After the talk, there was a great Q&A session with the audience, and then drinks at a pub, and then dinner. It was nice, and a welcome relief from my frenzied pace of late, and very creatively stimulating on the whole to get all all those ideas out of my head and then have clever people respond to them.

Another nice treat was this little booklet that Rathna gave, published by the CSM students she advises on a little side project called Print Matters. The booklet — printed by Hato Press on a Risograph machine, which I now desperately want — was a bunch of short reflections on practice. I was tickled to read that one of them, written by one Ed Cornish, was about stumbling across the same ideas about research in another way.

Print Matters

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