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Tailored Typography

Tailored Typography”, a talk I gave at the San Francisco Public Library on March 29, 2016, as part of Type@Cooper West’s lecture series

I’ve delivered some variations of this talk in the past. In fact, I believe the first iteration for it was for Type@Cooper in New York. My ideas about the material presented continue to evolve as I learn more doing various bits of research, but this time I was able to be a little more direct in my discussion of some details now that I no longer directly represent Monotype. (There had always been some legal hindrance in my ability to speak as an employee about the manufacturing activities of the Linotype and Monotype corporations in their original incarnations, neither of which are actually the same entity that operates today as Monotype Imaging, Inc. Don’t even get me started on that.)

The basic premise of this talk, though — the relationship of type production to type design — is a big fascination of mine that keeps going deeper all time time, so I imagine someday there will be other versions of this that evolve even further.

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